We find, negotiate, and secure space that fits your business strategy—because the right space isn't just square footage, it's a growth decision.

At ABSTRACT, tenant representation goes far beyond site selection. We act as your strategic partner—diving deep into your brand, goals, and operational needs to make sure every square foot works as hard as you do.

Whether you’re a boutique retail brand, a fast-casual restaurant, or a national concept entering the Madison market, we help you make smart, future-focused real estate decisions.

Here’s how we do it:

• Define the vision. We start with a collaborative deep-dive into your business model, customer journey, and brand goals—because real estate should reflect your strategy, not limit it.
• Target the right locations. With deep market knowledge and a historian’s understanding of Madison’s evolving neighborhoods, we surface on- and off-market opportunities others miss.
• Negotiate with purpose. We leverage data, deal experience, and strong landlord relationships to secure terms that protect your downside and support your growth.
• Guide you through the process. From LOI to lease execution, we manage the details, advocate for your interests, and keep your project moving forward.

We don’t just put you in a space. We position your business to thrive—on Day One and every day after.